Social media has become a haven for small business owners for marketing and promoting their products and services to potential customers online. Small businesses can freely use social networking sites, such as Facebook, Twitter, YouTube, Google+, LinkedIn, Pinterest and Foursquare to promote their brand to social media users. We know that most consumers are now using the social media. Current statistics tell that there are more than a billion active users on Facebook and also more than a billion monthly unique visitors on YouTube – two of the largest social networking sites in the world. Thus, small business owners and entrepreneurs cannot ignore social media. They have to learn social media marketing (SMM) to grow their business. Here are 16 social media marketing tips for small businesses. Read more
Maybe you’re a good manager to your employees and have a wonderful team in your organization. However, business is not all about human resource management, but it is also about marketing and generating sales. Your business should not only attain productivity, but it should also achieve profitability. To ensure that your business will grow and attain stability, you have to learn not only how to motivate your workers to be more productive, but also how to persuade potential customers to buy your products in order to boost your profit. The following are 25 tips to influence people to buy your products and become your loyal customers.