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7 Little-known Qualities of a Great Content

Bee enjoying the content of the flower

What’s the key to successful online marketing? What do we need to succeed in SEO and social media marketing? What do you need to offer in your website or blog to attract traffic and potential customers? Most online marketing experts and even Google will tell you that the answer to those questions is great content. We need high-quality content to rank well in search engines. We need awesome content to get loyal followers or subscribers in different social media channels. We always talk about having a great content. But what really is a great content?

When we hear of a great content, we usually think of unique, comprehensive, relevant, targeted, timely and useful contents, such as articles, images, infographics and videos. But did you know that quality content is not all about uniqueness, comprehensiveness, relevance, timeliness, and even usefulness? If you want to boost your content marketing campaign, discover the following 7 little-known qualities of a great content. Read more

6 Big Reasons Why You Should Create Great Content

Launching great content like a rocket

Is it worth to create great content? Is it worth to spend extended time and effort in crafting or curating an excellent blog post, images, videos or other types of content for your audience, users, and customers?

Generating exceptionally high-quality content can take many hours and even days. That is why there are numbers of bloggers, writers and content marketers who are hesitant to invest on them. Instead, they choose quantity over quality. Rather than creating a few comprehensive posts in a week, they choose to create several effortless posts in a week for their content marketing strategy.

A great content is not always measured by its length but by its depth, usefulness, and the time and effort invested by its author or creator to complete it. But although length isn’t an absolute factor that defines the quality of a content, comprehensive, relevant and useful blog posts are usually considered quality content.

I did a couple of laborious comprehensive posts to confirm if it’s really worth it. And it’s really is! Here are 6 big reasons why you should also do your best to create or generate great content. Read more

76 Ways to Market Your Content

How to market content from WordPress Blog

So you’ve just created or curated an exceptionally high-quality content? Having a great content is not content marketing at all. A great content marketing is apparently a combination of great content and great marketing. In other words, you have to put marketing on your awesome content to get traffic, lead, sale, profit, and achieve your business goals.

Your high-quality blog post, article, image, infographic, presentation, podcast, video and other kinds of content deserve to be promoted, discovered, consumed, liked and shared by your target audience or consumers. Hence, don’t just limit your efforts to producing great content. Here are 76 ways to market your excellent content to its target audience, users or customers. Read more

12 Tips to Build a Successful Blog for Your Business

blogging for business

Blogging can be a powerful online marketing strategy for every business, whether big or small. Blogs can reach thousands and even millions of audience, which business owners can leverage to increase their revenue and grow their business. However, blogging isn’t easy as it sounds. If not done the right way, a blog can even harm a business rather than do good to it. And even if your business blog will attract millions of visitors, if they don’t convert into customers, your blogging costs and efforts would be wasted. To ensure that your company blog will become a success, here are 12 tips to building a successful blog for your business. Read more

28 Content Marketing Tips for Small Business

Harmony of messages

When I got my first blog back in 2006, all I have in mind is to have a personal presence on the Internet. I want my name to appear on the search engines and be noticed as one of the trusted bloggers in my chosen category, personal development. That time, submission to article directories and link exchange are still common and considered good online marketing practices. So they are among my marketing strategies and tactics, including blog commenting and posting threads on forums. I publish blog posts for my own blog, write articles for article directories, comment on other blogs, and post threads on forums. I was actually doing content marketing during those times. Blog posts, articles, forum threads, and blog comments are all content. Read more

25 Marketing Blogs that Business Owners should Read

Reading marketing blogs

Business owners and entrepreneurs should not stop learning, and one of the business practices that they should keep on developing is marketing. Marketing helps businesses create quality products and solutions, attract and satisfy more customers, create good relationship with them, earn lasting revenues and profits, and consistently grow the business. Whether you’re a small business owner or you’re managing a big company, check out the following 25 marketing blogs that business owners should be reading. Read more

12 Marketing Strategies to Integrate in Your SEO Campaign

Integrating and linking chain
 
SEO or Search Engine Optimization is one of the best online marketing strategies when it comes to bringing targeted and relevant traffic to a company’s website and converting them in to leads or sales. Traditional SEO procedures include routine tasks, such as optimizing keywords, blog commenting, forum posting, directory submission, guest posting, press releases, and creating social media profiles. Although these procedures could be effective, online marketers have to learn how to implement them with the integration of other marketing strategies aside from SEO. Read more

101 Blogging Tips for 2014

101 bloging tipsI assume that you already have an idea what blogging is all about. I also assume that you came here to get some important pieces of information that would help you become a better blogger. This post is kinda long. So without further ado, here are my 101 blogging tips for 2014 and beyond. Read more

5 Online Marketing Strategies for Your Small Business

marketing online on my laptop Small businesses are maybe small, but it doesn’t mean they aren’t capable of unleashing a big marketing campaign. The Internet world can become flat for both small and big companies. In this marketing arena, the ground can be even that small business owners and entrepreneurs may have the capability to beat their bigger competitors. Small businesses can create powerful online marketing campaigns even with a low financial budget. Thus, small business owners and entrepreneurs should not ignore the power of Internet marketing. They have to leverage its power to grow their business and achieve success. The following are 5 major online marketing strategies for your small business: Read more